Website creation and art direction for Grand Central, an iconic building in the heart of Marseille.
Context
Following La Provence’s move to its new offices in the heart of Marseille, I created Grand Central’s new visual identity and website. The goal was to showcase the building’s spaces and make it easy for groups and organizations to rent rooms for their events.
Challenge
How might we create an engaging and intuitive website for Grand Central that reflects the identity of this iconic venue while making its services and rental spaces easy to discover?
Tools
Figma
Objectives
The goal was to create a clear and intuitive website that showcases Grand Central’s spaces, services and identity. I wanted to make information easy to find and help visitors understand what the venue has to offer, while guiding them naturally towards booking a space or making an inquiry.
Process
I gathered the information needed to showcase Grand Central’s different event spaces and define the website’s content. I then created the wireframes and designed the website, bringing the new visual identity to life through a clear and intuitive interface.